“There is this kind of band of oddballs like me who’ve been scouting around the fringes for a while and have some sense of what feels like it might be handy.”
With a simple, sharable design and an emphasis on the words of sports newsmakers, Rookie’s trying to occupy a space somewhere between Twitter and a traditional news article.
The new live sports show is meant to capitalize on Boston sports fanaticism and peak traffic time on Boston.com. But to succeed, they’ll need to encourage a new habit in their audience.
Ellis, Justin. "Why Boston.com got into the sports tickets business." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 18 Jan. 2012. Web. 19 Sep. 2021.
APA
Ellis, J. (2012, Jan. 18). Why Boston.com got into the sports tickets business. Nieman Journalism Lab. Retrieved September 19, 2021, from https://www.niemanlab.org/2012/01/why-boston-com-got-into-the-sports-tickets-business/
Chicago
Ellis, Justin. "Why Boston.com got into the sports tickets business." Nieman Journalism Lab. Last modified January 18, 2012. Accessed September 19, 2021. https://www.niemanlab.org/2012/01/why-boston-com-got-into-the-sports-tickets-business/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2012/01/why-boston-com-got-into-the-sports-tickets-business/
| title = Why Boston.com got into the sports tickets business
| last = Ellis
| first = Justin
| work = [[Nieman Journalism Lab]]
| date = 18 January 2012
| accessdate = 19 September 2021
| ref = {{harvid|Ellis|2012}}
}}
