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MLA

Usher, Nikki. "Why spreadable doesn’t equal viral: A conversation with Henry Jenkins." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 23 Nov. 2010. Web. 3 Feb. 2023.

APA

Usher, N. (2010, Nov. 23). Why spreadable doesn’t equal viral: A conversation with Henry Jenkins. Nieman Journalism Lab. Retrieved February 3, 2023, from https://www.niemanlab.org/2010/11/why-spreadable-doesnt-equal-viral-a-conversation-with-henry-jenkins/

Chicago

Usher, Nikki. "Why spreadable doesn’t equal viral: A conversation with Henry Jenkins." Nieman Journalism Lab. Last modified November 23, 2010. Accessed February 3, 2023. https://www.niemanlab.org/2010/11/why-spreadable-doesnt-equal-viral-a-conversation-with-henry-jenkins/.

Wikipedia

{{cite web
    | url = https://www.niemanlab.org/2010/11/why-spreadable-doesnt-equal-viral-a-conversation-with-henry-jenkins/
    | title = Why spreadable doesn’t equal viral: A conversation with Henry Jenkins
    | last = Usher
    | first = Nikki
    | work = [[Nieman Journalism Lab]]
    | date = 23 November 2010
    | accessdate = 3 February 2023
    | ref = {{harvid|Usher|2010}}
}}