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Articles tagged Star Tribune (32)

A large group of people in graduation gowns in black and white.
The Tribune set 200 graduating seniors as an “original modest benchmark” for sign-ups and has already surpassed 250.
By gutting local advertising overnight, COVID-19 has accelerated strategies — like cutting print days, corporate consolidation, or even closing down offices — that publishers had hoped could wait a while longer.
The coronavirus pandemic is proving the value of local news to millions of readers, driving up subscriptions. But the advertising collapse is knee-buckling. “If it’s a couple of months, we’ll make it through. If it’s six months, all bets are off.”
“We’re trying to create great experiences for both our friends in the newsroom and our audiences whom we never meet.”
The Globe is the latest paper trying to “once and for all break the stubborn rhythms of a print operation, allowing us to unabashedly pursue digital subscriptions.”
The Boston Globe is doing just that, and it seems to be working. It might be the foundation of a sustainable revenue model for local newspapers.
Digital subscribers are proving to be the bedrock of the Times’ business model going forward. How much more room is there for growth — and at what price points?
From video to social, from mobile to paywalls — these data points help define where we are in the “future of news” today, like it or not.
Subscribers to more than 250 newspapers around the globe now have free digital access to the Post. The next question is how the paper will use this network to make money.