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Articles tagged Tara Parker-Pope (4)

With increasingly product-driven thinking, the Times’ Well is breaking out of the news cycle — through VR, evergreen newsletters, and how-to guides — in an attempt to connect more deeply with readers.
With Ask Well, its health and fitness Q&A site, the Times is betting its brand value can make it standout from the competition.
In expanding the healthy living blog, designers wanted to find way to give non-timely stories prominence and get readers to come back more often and for longer stretches. Justin Ellis
June 22, 2009