“We believe for local news to have a future, it has to be built for people when they truly need information before it is built for people when they are just curious.”
“People are always on their phones, but this isn’t ‘Let’s just start shooting them info over text.’ When you integrate into somebody’s routine in an intimate way, it has to feel right for the platform.”
“I was not satisfied with covering low-income communities for a higher-income audience. I wanted to cover issues for and with low-income news consumers.”
Bilton, Ricardo. "With its new Olympics texting experiment, the Times is saying goodbye to SMS, hello to personalization." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 9 Feb. 2018. Web. 23 Jul. 2024.
APA
Bilton, R. (2018, Feb. 9). With its new Olympics texting experiment, the Times is saying goodbye to SMS, hello to personalization. Nieman Journalism Lab. Retrieved July 23, 2024, from https://www.niemanlab.org/2018/02/with-its-new-olympics-texting-experiment-the-times-is-saying-goodbye-to-sms-hello-to-personalization/
Chicago
Bilton, Ricardo. "With its new Olympics texting experiment, the Times is saying goodbye to SMS, hello to personalization." Nieman Journalism Lab. Last modified February 9, 2018. Accessed July 23, 2024. https://www.niemanlab.org/2018/02/with-its-new-olympics-texting-experiment-the-times-is-saying-goodbye-to-sms-hello-to-personalization/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2018/02/with-its-new-olympics-texting-experiment-the-times-is-saying-goodbye-to-sms-hello-to-personalization/
| title = With its new Olympics texting experiment, the Times is saying goodbye to SMS, hello to personalization
| last = Bilton
| first = Ricardo
| work = [[Nieman Journalism Lab]]
| date = 9 February 2018
| accessdate = 23 July 2024
| ref = {{harvid|Bilton|2018}}
}}
