And hopefully to make some good TV along the way. Kary Antholis’ site Crime Story uses “a much more thematic, character-driven way of exploring these stories than how traditional media might pursue.”
Owen, Laura Hazard. "“Investigative brand journalism”: The Guardian and Amazon step into the next level of sponsored content." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 5 Apr. 2016. Web. 17 Apr. 2024.
APA
Owen, L. (2016, Apr. 5). “Investigative brand journalism”: The Guardian and Amazon step into the next level of sponsored content. Nieman Journalism Lab. Retrieved April 17, 2024, from https://www.niemanlab.org/2016/04/investigative-brand-journalism-the-guardian-and-amazon-step-into-the-next-level-of-sponsored-content/
Chicago
Owen, Laura Hazard. "“Investigative brand journalism”: The Guardian and Amazon step into the next level of sponsored content." Nieman Journalism Lab. Last modified April 5, 2016. Accessed April 17, 2024. https://www.niemanlab.org/2016/04/investigative-brand-journalism-the-guardian-and-amazon-step-into-the-next-level-of-sponsored-content/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2016/04/investigative-brand-journalism-the-guardian-and-amazon-step-into-the-next-level-of-sponsored-content/
| title = “Investigative brand journalism”: The Guardian and Amazon step into the next level of sponsored content
| last = Owen
| first = Laura Hazard
| work = [[Nieman Journalism Lab]]
| date = 5 April 2016
| accessdate = 17 April 2024
| ref = {{harvid|Owen|2016}}
}}
