Lokal, a location-based community information app in India, experimented with monetizing shoutouts and hyperlocal classified ads. It earned them $60,000 in March.
Rao, Meghna. "To crack India’s diverse and massive local news markets, Lokal started asking users what they actually wanted." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 26 Jun. 2020. Web. 6 Jun. 2023.
APA
Rao, M. (2020, Jun. 26). To crack India’s diverse and massive local news markets, Lokal started asking users what they actually wanted. Nieman Journalism Lab. Retrieved June 6, 2023, from https://www.niemanlab.org/2020/06/to-crack-indias-diverse-and-massive-local-news-markets-lokal-started-asking-users-what-they-actually-wanted/
Chicago
Rao, Meghna. "To crack India’s diverse and massive local news markets, Lokal started asking users what they actually wanted." Nieman Journalism Lab. Last modified June 26, 2020. Accessed June 6, 2023. https://www.niemanlab.org/2020/06/to-crack-indias-diverse-and-massive-local-news-markets-lokal-started-asking-users-what-they-actually-wanted/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2020/06/to-crack-indias-diverse-and-massive-local-news-markets-lokal-started-asking-users-what-they-actually-wanted/
| title = To crack India’s diverse and massive local news markets, Lokal started asking users what they actually wanted
| last = Rao
| first = Meghna
| work = [[Nieman Journalism Lab]]
| date = 26 June 2020
| accessdate = 6 June 2023
| ref = {{harvid|Rao|2020}}
}}
