By gutting local advertising overnight, COVID-19 has accelerated strategies — like cutting print days, corporate consolidation, or even closing down offices — that publishers had hoped could wait a while longer.
Plus: GE comes back for another round of native podcast advertising, Radiotopia bets on a show made in prison, and Adobe is making it easy to create doctored audio.
Plus: Scripps wants to expand Earwolf beyond comedy; NPR’s on-demand audience grows, while live-streaming stalls; Modern Love becomes a podcast; and more.
Quah, Nicholas. "Hot Pod: What happens when NPR tries to sound casual and podcast-y." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 17 Nov. 2015. Web. 6 Jun. 2023.
APA
Quah, N. (2015, Nov. 17). Hot Pod: What happens when NPR tries to sound casual and podcast-y. Nieman Journalism Lab. Retrieved June 6, 2023, from https://www.niemanlab.org/2015/11/hot-pod-what-happens-when-npr-tries-to-sound-casual-and-podcast-y/
Chicago
Quah, Nicholas. "Hot Pod: What happens when NPR tries to sound casual and podcast-y." Nieman Journalism Lab. Last modified November 17, 2015. Accessed June 6, 2023. https://www.niemanlab.org/2015/11/hot-pod-what-happens-when-npr-tries-to-sound-casual-and-podcast-y/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2015/11/hot-pod-what-happens-when-npr-tries-to-sound-casual-and-podcast-y/
| title = Hot Pod: What happens when NPR tries to sound casual and podcast-y
| last = Quah
| first = Nicholas
| work = [[Nieman Journalism Lab]]
| date = 17 November 2015
| accessdate = 6 June 2023
| ref = {{harvid|Quah|2015}}
}}
