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Articles tagged WRAL (5)

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To attract young viewers, stations are going digital-first, crowdsourcing reporting, experimenting with augmented reality, and injecting more personality into the news.
Antenna allows readers to react to stories with pre-set emotions, and the company is expanding into e-commerce.
Paywalls aren’t just for newspapers any more. As a Cincinnati station gets ready to start charging online, there’s a big potential opportunity for stations to move into the void left by shrinking newspapers.
Sure, you can make more money by selling your products to more people. But you can also make more money by selling more products. Smart news companies are doing just that.
In the U.S. and abroad, a new set of B2B media products are showing there’s room for growth in niches — and that there’s new power in incumbency.