Nieman Foundation at Harvard
“Why not be all the way in?” How publishers are using Facebook Instant Articles
ABOUT                    SUBSCRIBE
May 12, 2009, 6:04 a.m.

Rosen: Deep reporting creates hunger for updates

On this week’s edition of Rebooting The News, NYU Journalism Professor Jay Rosen riffs on the seminal NPR/This American Life co-production from last year, Giant Pool of Money, and finds in it the germ of a compelling argument: Deep reporting is not only good journalism, it may actually be the thing that creates a desire for more news, building new consumers of news where there were none before.

In other words, a topic that may have been something you knew about peripherally through the headlines — say the financial crisis — becomes a must-know obsession once you understand the core facts and the storyline. And the best way to get to such a place of understanding is through unvarnished explanatory journalism.

Here’s an excerpt of Rosen making his case:

Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.

POSTED     May 12, 2009, 6:04 a.m.
Show comments  
Show tags
Join the 15,000 who get the freshest future-of-journalism news in our daily email.
“Why not be all the way in?” How publishers are using Facebook Instant Articles
“If we end up making more money as a publisher, that’s fantastic. I don’t think that’s going to be an afterthought or byproduct; I think there is a way to win from the business perspective.”
How did the GE-branded podcast The Message hit No. 1 on iTunes? In part, by sounding nothing like an ad
“I don’t consider it advertising. It’s a podcast show that just happens to be produced by a brand instead of a network.”
America’s Test Kitchen, “the Consumer Reports of cooking,” wants to grow to new platforms
“We’d like to move to other platforms, particularly as we see the changes in how people consume television.”
What to read next
How one blog helped spark The New York Times’ digital evolution
“I certainly had editors tell me that I shouldn’t be wasting my time on Bird Week. But that was the best part of City Room…We were like unsupervised children.”
572News outlets left and right (and up, down, and center) are embracing virtual reality technology
Among those experimenting is The Wall Street Journal, which plans to open source its 360-degree mobile video and VR technology and hopes to turn VR into more of a mainstay of its storytelling.
502Podcasting in 2015 feels a lot like blogging circa 2004: exciting, evolving, and trouble for incumbents
The same trends we saw a decade ago — professionalization on one hand, platformization on the other — sure seem to be playing out again.
These stories are our most popular on Twitter over the past 30 days.
See all our most recent pieces ➚
Fuego is our heat-seeking Twitter bot, tracking the links the future-of-journalism crowd is talking about most on Twitter.
Here are a few of the top links Fuego’s currently watching.   Get the full Fuego ➚
Encyclo is our encyclopedia of the future of news, chronicling the key players in journalism’s evolution.
Here are a few of the entries you’ll find in Encyclo.   Get the full Encyclo ➚
New Jersey Newsroom
The Washington Post
Mother Jones
La Nación
The Daily Telegraph
Chi-Town Daily News
The Daily Show