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The Economist’s Tom Standage on digital strategy and the limits of a model based on advertising
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Dec. 7, 2009, 6 p.m.

Links on Twitter: Google search is now personalized by default, Results from Nielsen’s new tracking system are disconcerting for some, Wikipedia’s subtle redesign

The disconnect between ads and edit, in screenshot form: http://tr.im/GWlI »

“Redesign” doesn’t always mean “overhaul.” Here’s an interesting look at Wikipedia’s subtle changes. http://tr.im/GVXx »

Google search results are now personalized by default. @Dannysullivan explains why this is a big deal. http://tr.im/GUSn »

Is there a blueprint here? Print, digital, events and hyperlocal keep Manhattan Media viable. http://tr.im/GUol »

Nielsen’s new system says 8% of People.com users read the magazine last week. The old tool put that at 32%. http://tr.im/GU55 »

 
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The Economist’s Tom Standage on digital strategy and the limits of a model based on advertising
“The Economist has taken the view that advertising is nice, and we’ll certainly take money where we can get it, but we’re pretty much expecting it to go away.”
Why Storyful is expanding its business to work with brands
It’s one element of a broader expansion for the social news agency, which is also growing its product team and working on improving its core trend-detection technology.
An ad blocker for tragedies: How news sites handle content around sensitive stories
For stories like the Germanwings plane crash, The New York Times and many other publishers flip a switch to remove ads to avoid unwanted connections.
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Millennials say keeping up with the news is important to them — but good luck getting them to pay for it
The new report from the Media Insight Project looks at millennials’ habits and attitudes toward news consumption: “I really wouldn’t pay for any type of news because as a citizen it’s my right to know the news.”
926The next stage in the battle for our attention: Our wrists
News companies have moved from print dollars to digital dimes to mobile pennies. Now, with the highly anticipated launch of the Apple Watch, the screens are getting even smaller. How are smart publishers thinking about the right way to serve users and maintain their attention on smartwatches?
792A wave of distributed content is coming — will publishers sink or swim?
Instead of just publishing to their own websites, news organizations are being asked to publish directly to platforms they don’t control. Is the hunt for readers enough to justify losing some independence?
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