Nieman Foundation at Harvard
HOME
          
LATEST STORY
Debugging tech journalism
ABOUT                    SUBSCRIBE
What We’re Reading
We keep an eye out for the most interesting stories about Labby subjects: digital media, startups, the web, journalism, strategy, and more. Here’s some of what we’ve seen lately.
New York / Reeves Wiedeman / Jun 11
“While Vice’s growing array of verticals and shows gave it the appearance of scale, its claim to a unique connection to millennials was increasingly measurable, and the numbers could be underwhelming. Vice’s digital audience was smaller than that of some digital-media companies like BuzzFeed and Vox Media, despite having used audience-building strategies that, while not unheard of, weren’t especially transparent.”
Tags: ,