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America’s Test Kitchen, “the Consumer Reports of cooking,” wants to grow to new platforms
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From newspapers for sale to a new wave of paid content; from ad blockers to Watson; from article particles to cutting back on print.
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“That’s what we can do, as a platform: be really responsive to what publishers want out of us.” Also coming up: A major move into international markets.
The Times wants to double its digital revenue by 2020. To accomplish that will require better serving of its best customers — and better conversion of occasional readers into Times addicts.
Pretty worried, it turns out! At least according to the CEO of the trade organization formerly known as the Online Publishers Association.
Publishers update their apps for iOS 9 and get ready for News.
There’s lots of news video being produced, and a lot of it isn’t reaching big-enough audiences. An open app platform will let digital news publishers play with the big guys.
The executive director of emerging news products at the Bezos-era Post has been at the forefront of shaping news presentation on mobile devices.
Think making money on mobile advertising is hard now? Think how much more difficult it will be with a significant share of your audience is blocking all your ads — all with a simple download from the App Store.
Apple’s new wearable may or may not be a big hit. But either way, it’s a harbinger of a new class of truly personal devices whose users will demand customized experiences. News companies aren’t ready to provide them.
News companies have moved from print dollars to digital dimes to mobile pennies. Now, with the highly anticipated launch of the Apple Watch, the screens are getting even smaller. How are smart publishers thinking about the right way to serve users and maintain their attention on smartwatches?
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How one blog helped spark The New York Times’ digital evolution
“I certainly had editors tell me that I shouldn’t be wasting my time on Bird Week. But that was the best part of City Room…We were like unsupervised children.”
572News outlets left and right (and up, down, and center) are embracing virtual reality technology
Among those experimenting is The Wall Street Journal, which plans to open source its 360-degree mobile video and VR technology and hopes to turn VR into more of a mainstay of its storytelling.
502Podcasting in 2015 feels a lot like blogging circa 2004: exciting, evolving, and trouble for incumbents
The same trends we saw a decade ago — professionalization on one hand, platformization on the other — sure seem to be playing out again.
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