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Articles tagged iPhone (119)

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Publishers can get a 21 percent jump in the revenue they get to keep from long-term customers — but is the subscription space on iPhones and iPads about to get too crowded?
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“The content type is always messages, and that’s always true whether you’re getting the message inside the app or as a notification.”
LAS VEGAS, NV - December 15, 2015:  Donald Trump pictured in the Spin Room at the CNN GOP Debate at The Venetain Resort in Las vegas, NV on December 15, 2015. Credit: Erik Kabik Photography/ MediaPunch/IPX
The news was mostly bad for publishers and news organizations last year.
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Embracing distributed content: “Sometimes we’re going to reach consumers on our own platforms, and sometimes we’re quite happy for that to be on other people’s platforms.”
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From newspapers for sale to a new wave of paid content; from ad blockers to Watson; from article particles to cutting back on print.
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“That’s what we can do, as a platform: be really responsive to what publishers want out of us.” Also coming up: A major move into international markets.
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The Times wants to double its digital revenue by 2020. To accomplish that will require better serving of its best customers — and better conversion of occasional readers into Times addicts.
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Pretty worried, it turns out! At least according to the CEO of the trade organization formerly known as the Online Publishers Association.
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Publishers update their apps for iOS 9 and get ready for News.
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There’s lots of news video being produced, and a lot of it isn’t reaching big-enough audiences. An open app platform will let digital news publishers play with the big guys.