Nieman Foundation at Harvard
HOME
          
LATEST STORY
Is the news industry ready for another pivot to video?
ABOUT                    SUBSCRIBE
Oct. 17, 2008, 11:20 a.m.

Bruce Campbell doesn’t do glossy magazine pages

One other thing. Note that none of that great Hodgman material in the last post will appear in the next issue of Wired. No Bruce Campbell at all. That’s because the magazine version is an edited-down 683 words — a decent size for a magazine Q&A.

The web version is 8,476 words — the full interview. And it has all the good stuff that people will notice and link to. Another example of the wisdom of putting the raw materials of our stories online and letting people gravitate to the ingredients we normally try to hide.

Joshua Benton is the senior writer and former director of Nieman Lab. You can reach him via email (joshua_benton@harvard.edu) or Twitter DM (@jbenton).
POSTED     Oct. 17, 2008, 11:20 a.m.
Show tags
 
Join the 60,000 who get the freshest future-of-journalism news in our daily email.
Is the news industry ready for another pivot to video?
Aggregate data from 47 countries shows all the growth in platform news use coming from video or video-led networks.
Many people don’t pay full price for their news subscription. Most don’t want to pay anything at all
Is increasing subscriber numbers by offering people rock-bottom trial prices sustainable?
What’s in a successful succession? Nonprofit news leaders on handing the reins to the next guard
“Any organization that is dependent on having a founder around is inherently unsustainable.”