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Postcards and laundromat visits: The Texas Tribune audience team experiments with IRL distribution
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Nov. 9, 2009, 5:41 p.m.

Links on Twitter: Radio has greater reach than Internet, Yahoo VP’s tips for online video, JFK-signed copy of Dallas Morning News

TV reaches 95% of American adults every day; radio, 77%; Internet, 64%; newspapers, 35% http://tr.im/EBv4 »

Yahoo’s VP of media shares tips for online video: track audience, be fast, find sponsors, don’t spend a lot http://tr.im/ED2A »

“Why hyperlocal journalism is easier – and harder – in rural areas,” by @markcoddington in Central Nebraska http://tr.im/EBOT »

How a Sports Illustrated reporter’s tweet about Andre Agassi’s meth use scooped his own magazine http://tr.im/Ezrr »

Premium content: Copy of Dallas Morning News, signed by JFK on morning of his death, auctions for $38,837 http://tr.im/EC7O »

 
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