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Postcards and laundromat visits: The Texas Tribune audience team experiments with IRL distribution
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Feb. 3, 2010, 6 p.m.

Links of Twitter: NBC to monitor ad viewing across screens, Murdoch says News Corp on ‘cusp of a digital dynasty,’ paywall tech firm keeps expectations low

Emerging provider of paywall technology warns clients profitability will not be fast. Their service fee is 20% http://j.mp/dnEr9B »

Hurry, Taylor deadline for “fairness” in newspaper reporting is this Friday. Grand prize: $10K http://j.mp/a19zOE »

When an ad loads before a video plays on a newspaper or magazine site, 25% of viewers click away http://j.mp/cnmerh »

Murdoch: News Corp is on the “cusp a digital dynasty,” after posting better-than-expected earnings http://j.mp/duaGzP »

NBC wants to show you more ads on more screens. It plans to track 40 users across devices during the Olympics. http://j.mp/aRoF14 »

For magazines, “less worse” is the new trend. Major pubs expect single, rather than double digit declines http://j.mp/cT7ZVj »

 
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