Links on Twitter: Hulu passes $100 million revenue mark, California Watch wants a “public engagement editor,” Yahoo not going to pay Kardashian $10K for a tweet

By Twitter April 1, 2010, 6:30 p.m.

Does the influencer exist? Yahoo finds its better to target many Tweeters than pay Kim Kardashian $10K for a tweet http://j.mp/bocedu »

Study finds Twitter is great for spreading misinformation about antibiotics. http://j.mp/drSspp »

Nice, @SunlightLabs. Nice. http://j.mp/ddMlcD »

First it was @voiceofsandiego http://j.mp/aVd7G; now it’s @CaliforniaWatch adding a Public Engagement Manager http://j.mp/anP1rl »

In 2010 study, 20% of journos cite news-breaking as their primary goal — vs. 5% in 2009 http://j.mp/cSdj1b »

Text-only videos! YouTube celebrates April 1 http://j.mp/bJsBvE »

Hulu announces consecutive quarters of profitability, passes $100 million revenue mark http://j.mp/cXQV2e »

Happy April 1! Google has changed its name to ‘Topeka’http://j.mp/937rCW »

POSTED April 1, 2010, 6:30 p.m.

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Sophie Culpepper

The California Google deal could leave out news startups and the smallest publishers

“We don’t know whether or how this nonprofit and its fund will operate, and likely won’t for some months (nonprofit governance is many things, but fast is not one of them).”

Joshua Benton

With an expansion on the way, Ken Doctor’s Lookout thinks it has some answers to the local news crisis

After finding success — and a Pulitzer Prize — in Santa Cruz, Lookout aims to replicate its model in Oregon. “All of these playbooks are at least partially written. You sometimes hear people say, ‘Nobody’s figured it out yet.’ But this is all about execution.”

Mathias Felipe de Lima Santos

Big tech is painting itself as journalism’s savior. We should tread carefully.

“We set out to explore how big tech’s ‘philanthrocapitalism’ could be reshaping the news industry, focusing on countries in the Global South…Our findings suggest an emerging web of dependency between cash-strapped newsrooms and Silicon Valley’s deep pockets.”