Links on Twitter: Google+ boots businesses, newspapers launch re-branding campaign, Condé partners with Adobe

By Twitter July 22, 2011, 6 p.m.

Is Netflix trying to kill the DVD? People panicked when Apple ditched the floppy drive, at first http://nie.mn/prNyq8 »

‘@JosephStash is doing an excellent job tracking the Oslo explosions on Storify http://nie.mn/q3hWHK »

“Tyler and Cameron Winklevoss’ legal crusade against Facebook has finally come to an end” — for the third time http://nie.mn/pMKYnA »

Congrats! MT @dansinker: Thrilled to announce I’ll be joining Mozilla to head up the Knight-Mozilla News Partnership: http://nie.mn/qA0qCr »

Khoi Vinh says publishers need to start designing for the mobile web, not building “replica apps” http://nie.mn/pTFjrM »

Condé Nast and Adobe are partnering to define a new set of metrics for digital content http://nie.mn/pPV8TF »

Remember “Got Milk?” This is like that, but for the newspaper industry http://nie.mn/pLn8oe »

YouTube is starting to look like a TV network http://nie.mn/pWAGwc »

Google is kicking out corporate accounts on Google+ http://nie.mn/oAGfUH »

POSTED July 22, 2011, 6 p.m.

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Sophie Culpepper

The California Google deal could leave out news startups and the smallest publishers

“We don’t know whether or how this nonprofit and its fund will operate, and likely won’t for some months (nonprofit governance is many things, but fast is not one of them).”

Joshua Benton

With an expansion on the way, Ken Doctor’s Lookout thinks it has some answers to the local news crisis

After finding success — and a Pulitzer Prize — in Santa Cruz, Lookout aims to replicate its model in Oregon. “All of these playbooks are at least partially written. You sometimes hear people say, ‘Nobody’s figured it out yet.’ But this is all about execution.”

Mathias Felipe de Lima Santos

Big tech is painting itself as journalism’s savior. We should tread carefully.

“We set out to explore how big tech’s ‘philanthrocapitalism’ could be reshaping the news industry, focusing on countries in the Global South…Our findings suggest an emerging web of dependency between cash-strapped newsrooms and Silicon Valley’s deep pockets.”