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Archives: December 2012

“Media companies should stop ceding the relationship between their readers and advertising to third parties and agencies.” Raju Narisetti
“When enough news consumers are hopelessly confused — or have been burned by low-quality information — they’ll retreat to quality.” Dan Gillmor
“Online advertising is still fleeting, and no amount of social metrics canoodling, in my view, is likely to change that — even for Facebook.” Nikki Usher
“There remains widespread resistance in newsrooms to a more active audience.” Carrie Brown-Smith
People who work with code leave messages with each update they make. These are their (short) stories.
2013 could end up making 2012 seem calm by comparison.
Journalist’s Resource sifts through the academic journals so you don’t have to. Here are 10 of the studies about social and digital media they found most interesting in 2012.
“She wasn’t looking for news when she bought a smartphone. She thinks of it as a better cameraphone and address book that has a calendar and email.” Blake Eskin
“A successful aggregation strategy must rely on editorial curation rather than algorithm alone. And it should dutifully credit those from whom an idea originated.” Amy Webb
“The emotional connection we build with human beings will always be stronger than one with any network or brand logo.” Callie Schweitzer