Links on Twitter: Tumblr goes for revenue, devastating ad blockers, meet Mediagazer

Now that it’s passed the billion-pageviews-a-month benchmark, Tumblr sets its sights on revenue generation http://j.mp/ct94iv »

Media exec on the problem with online video: “It’s hard to justify $75 CPMs on Hulu and other big properties” http://j.mp/dz4zEK »

“Be ready to shift gears often”: Our @martinlangeveld‘s white paper on publishers’ iPad strategies http://j.mp/djfrb4 »

Meet Mediagazer, Techmeme’s new aggregator of “must read media news” http://bit.ly/aEdvHL »

Ars Technica editor explains why ad blockers are devastating to your favorite sites (even if you wouldn’t click) http://j.mp/di1kYe »

Sarah Scire

Seeking “innovative,” “stable,” and “interested”: How The Markup and CalMatters matched up

Nonprofit news has seen an uptick in mergers, acquisitions, and other consolidations. CalMatters CEO Neil Chase still says “I don’t think we’ve seen enough yet.”

Jonathan Stray

“Objectivity” in journalism is a tricky concept. What could replace it?

“For a long time, ‘objectivity’ packaged together many important ideas about truth and trust. American journalism has disowned that brand without offering a replacement.”

Renee DiResta, Abhiram Reddy, and Josh A. Goldstein

From shrimp Jesus to fake self-portraits, AI-generated images have become the latest form of social media spam

Within days of visiting the pages — and without commenting on, liking, or following any of the material — Facebook’s algorithm recommended reams of other AI-generated content.