We keep an eye out for the most interesting stories about Labby subjects: digital media, startups, the web, journalism, strategy, and more. Here’s some of what we’ve seen lately.
The New York Times / Tiffany Hsu and Marc Tracy
/ May 8“Instead of shunning articles that included terms like ‘Covid-19’ or ‘pandemic,’ the company behind the Whopper focused its message on contactless food delivery and pickup. That way, its marketing would not seem out of place in a grim news cycle…’It isn’t damaging for the brand to appear within the context of the crisis, because the brand is playing a role.'” —
Tags:
advertising,
blacklists,
Burger King,
coronavirus
