“I wouldn’t call brand-backed journalism a ‘lifeboat.’ It’s more of a floating door from the sinking ship that can save at least one person. At this point, that’s good enough for me.
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Levinson, Alana. "Brand-backed media gets another look." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 23 Dec. 2019. Web. 30 Jan. 2025.
APA
Levinson, A. (2019, Dec. 23). Brand-backed media gets another look. Nieman Journalism Lab. Retrieved January 30, 2025, from https://www.niemanlab.org/2019/12/brand-backed-media-gets-another-look/
Chicago
Levinson, Alana. "Brand-backed media gets another look." Nieman Journalism Lab. Last modified December 23, 2019. Accessed January 30, 2025. https://www.niemanlab.org/2019/12/brand-backed-media-gets-another-look/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2019/12/brand-backed-media-gets-another-look/
| title = Brand-backed media gets another look
| last = Levinson
| first = Alana
| work = [[Nieman Journalism Lab]]
| date = 23 December 2019
| accessdate = 30 January 2025
| ref = {{harvid|Levinson|2019}}
}}