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How Finland’s Helsingin Sanomat has built digital success through “diamonds” in the rough
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Articles by Laura Hazard Owen

Laura Hazard Owen is the editor of Nieman Journalism Lab.
@laurahazardowen
The Devil Strip’s board of directors said on Tuesday that the site had run out of money and needed to raise $75,000 to rehire staff — but didn’t explain how things got so bad in the first place.
“Our readers are old, older, and oldest.”
“We don’t have to turn around a whole big ship. We can try things.”
“As someone who’s done the research, seen all the numbers, I can tell you that things are simply not changing quickly enough to present real, concrete progress.”