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The Kansas City Defender is a nonprofit news site for young Black audiences across the Midwest
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Articles tagged adblocking (29)

Plus: Using TV’s playbook to pitch podcasts to advertisers, moving from magazines into audio, and a Slack experiment aims to make Gimlet’s core listeners feel engaged.
“The amount of ire and vitriol that has been thrown my way over the past four or five months is a very clear indication that [publishers are] absolutely terrified…If they want my advice on how to do it legally, they can pay me for it.”
Plus: Adblockers, push alerts, and more in the new Digital News Report from the Reuters Institute for the Study of Journalism.
It looks as if Forbes may have loosened up on policies that prevented adblocker users from reading their content.
“We have a potential of six million readers. You may not convince all six million people to be your socios, but if you learn more about their interests, you can get closer.”