A study that seemed to claim they had was treated as “bad news for journalists: the public doesn’t share our values.” The reality is a few arbitrary research design decisions put a thumb on the scale.
“People aren’t persuaded by logos or messages conveying what’s at stake, and they want to sign up for free newsletters more than they want to pay for a subscription.”
Owen, Laura Hazard. "$2.31/week: That’s about what you’ll pay for a digital newspaper subscription these days." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 14 Feb. 2018. Web. 4 Oct. 2022.
APA
Owen, L. (2018, Feb. 14). $2.31/week: That’s about what you’ll pay for a digital newspaper subscription these days. Nieman Journalism Lab. Retrieved October 4, 2022, from https://www.niemanlab.org/2018/02/2-31-week-thats-about-what-youll-pay-for-a-digital-newspaper-subscription-these-days/
Chicago
Owen, Laura Hazard. "$2.31/week: That’s about what you’ll pay for a digital newspaper subscription these days." Nieman Journalism Lab. Last modified February 14, 2018. Accessed October 4, 2022. https://www.niemanlab.org/2018/02/2-31-week-thats-about-what-youll-pay-for-a-digital-newspaper-subscription-these-days/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2018/02/2-31-week-thats-about-what-youll-pay-for-a-digital-newspaper-subscription-these-days/
| title = $2.31/week: That’s about what you’ll pay for a digital newspaper subscription these days
| last = Owen
| first = Laura Hazard
| work = [[Nieman Journalism Lab]]
| date = 14 February 2018
| accessdate = 4 October 2022
| ref = {{harvid|Owen|2018}}
}}
