“We’re basically asking [listeners]: Are we way off base? Are we a little off base? You tell us before we make a whole season of something drive you away.”
“One of the things you’ve seen across the marketplace for the last five years is a lot of companies are chasing the same kind of traffic from the same social distribution mechanisms…It’s not a recipe for producing a distinctive media brand.”
Owen, Laura Hazard. "How did the GE-branded podcast The Message hit No. 1 on iTunes? In part, by sounding nothing like an ad." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 30 Nov. 2015. Web. 9 Sep. 2024.
APA
Owen, L. (2015, Nov. 30). How did the GE-branded podcast The Message hit No. 1 on iTunes? In part, by sounding nothing like an ad. Nieman Journalism Lab. Retrieved September 9, 2024, from https://www.niemanlab.org/2015/11/how-did-the-ge-branded-podcast-the-message-hit-no-1-on-itunes-in-part-by-sounding-nothing-like-an-ad/
Chicago
Owen, Laura Hazard. "How did the GE-branded podcast The Message hit No. 1 on iTunes? In part, by sounding nothing like an ad." Nieman Journalism Lab. Last modified November 30, 2015. Accessed September 9, 2024. https://www.niemanlab.org/2015/11/how-did-the-ge-branded-podcast-the-message-hit-no-1-on-itunes-in-part-by-sounding-nothing-like-an-ad/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2015/11/how-did-the-ge-branded-podcast-the-message-hit-no-1-on-itunes-in-part-by-sounding-nothing-like-an-ad/
| title = How did the GE-branded podcast The Message hit No. 1 on iTunes? In part, by sounding nothing like an ad
| last = Owen
| first = Laura Hazard
| work = [[Nieman Journalism Lab]]
| date = 30 November 2015
| accessdate = 9 September 2024
| ref = {{harvid|Owen|2015}}
}}
