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Articles tagged audio (36)

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“No matter the amount of tweeting or social media promotion that you might do, [the place] where you need to look to grow your audience is existing podcasts.”
“Tell the story without the explanatory commas, as if you’re telling to the person you want to be telling the story to.”
The social media service is tapping into the creativity, intimacy, and authenticity that audio can deliver, a trend that lies at the heart of the current golden age of podcasting.
No word yet on whether the ceremony will be sponsored by MeUndies, ZipRecruiter, or Squarespace.
“We’re trying to create an engaging experience that feels more narratively driven, not just like someone reading some headlines for a few minutes.”
“News on smart speakers is not living up to the promise of what it could be.”
“One of our goals has been to talk about the news in a way that invites our audience into the news cycle. We’re trying to make it a little bit easier for people to be engaged.”
“We’re definitely not a short-form news outlet. When we launched, we thought it would be late evening media, something where you would crash on the sofa and read our stories.”
“We are working in a medium, along with all of the other digital folks, in which you can tell stories in four different ways: words, pictures, video, audio. All of those will continue to grow for the next several decades. It’s not either/or.”
“Generally, we try to get to ‘yes’ faster than we try to get to ‘no.‘”