“One of our goals has been to talk about the news in a way that invites our audience into the news cycle. We’re trying to make it a little bit easier for people to be engaged.”
“We’re definitely not a short-form news outlet. When we launched, we thought it would be late evening media, something where you would crash on the sofa and read our stories.”
“We are working in a medium, along with all of the other digital folks, in which you can tell stories in four different ways: words, pictures, video, audio. All of those will continue to grow for the next several decades. It’s not either/or.”
“Trust me, this is really, really great even though you don’t know who’s talking and there’s nothing to look at and I’m asking you to focus for 40 seconds!”
The podcast/audio world has been waiting for Audible to make its big move into the space. It’s here, including original content from major publishers like The New York Times, The Wall Street Journal, and Jeff Bezos’ Washington Post.
Wang, Shan. "Audible, long known only for audiobooks, is branching out into podcasts — and news." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 7 Apr. 2016. Web. 18 Jul. 2019.
APA
Wang, S. (2016, Apr. 7). Audible, long known only for audiobooks, is branching out into podcasts — and news. Nieman Journalism Lab. Retrieved July 18, 2019, from https://www.niemanlab.org/2016/04/audible-long-known-only-for-audiobooks-is-branching-out-into-podcasts-and-news/
Chicago
Wang, Shan. "Audible, long known only for audiobooks, is branching out into podcasts — and news." Nieman Journalism Lab. Last modified April 7, 2016. Accessed July 18, 2019. https://www.niemanlab.org/2016/04/audible-long-known-only-for-audiobooks-is-branching-out-into-podcasts-and-news/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2016/04/audible-long-known-only-for-audiobooks-is-branching-out-into-podcasts-and-news/
| title = Audible, long known only for audiobooks, is branching out into podcasts — and news
| last = Wang
| first = Shan
| work = [[Nieman Journalism Lab]]
| date = 7 April 2016
| accessdate = 18 July 2019
| ref = {{harvid|Wang|2016}}
}}
