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    Negative words in news headlines generate more clicks — but sad words are more effective than angry or scary ones
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    Articles tagged Bloomberg (73)

    help wanted
    Laura Hazard OwenNovember 1, 2022
    New York City now requires salary ranges in job posts. Here’s which media companies are complying, and which aren’t
    “$15/hour to $125,000”?
    Sarah ScireMay 11, 2021
    Here’s how Bloomberg Media plans to turn a popular podcast into paying subscribers
    Bloomberg has launched a suite of subscriber-only content — including a weekly newsletter and daily blog — aimed at the three-quarters of Odd Lots listeners who are not yet subscribed.
    Laura Hazard OwenApril 15, 2021
    Would you pay $34.99 a month to get news from Reuters.com? That’s their hope
    Who deems Reuters.com so essential that they’ll pay more than two Netflixes a month for it?
    Ken DoctorJune 24, 2020
    Newsonomics: Bloomberg’s Justin Smith is investing in news when everyone else is cutting
    “You want to move your business and your model to the place on the media chessboard where the dollars are going to be going” — the TV money that will follow audiences to streaming.
    Sarah ScireJune 18, 2020
    CityLab has been relaunched under the Bloomberg umbrella
    The redesigned site will remain unpaywalled — at least through 2020.
    The Bloomberg Way appears to have gone astray when it killed an investigation into China’s richest man
    Joshua BentonNovember 13, 2018
    So some people will pay for a subscription to a news site. How about two? Three?
    New York magazine and Quartz both now want readers to pay up. How deep into their pockets will even dedicated news consumers go for a second (or third or fourth) read?
    Pricey paywalls: Bloomberg.com will now be $35/month
    Nicholas QuahApril 17, 2018
    Phew, we’ve apparently solved 97% of the podcast measurement problem — everybody relax
    Plus: The impact of bad true crime podcasts, programmatic advertising is coming for your show, and the first children’s podcast festival.
    Shan Wang, Christine Schmidt, and Laura Hazard OwenJanuary 19, 2018
    Publishers claim they’re taking Facebook’s News Feed changes in stride. Is the “bloodletting” still to come?
    “Let’s put the nail in the coffin of chasing clicks and likes.”
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