Lichterman, Joseph. "How a local startup in Charlotte, North Carolina thinks it can make online advertising work." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 20 Oct. 2015. Web. 29 Mar. 2023.
APA
Lichterman, J. (2015, Oct. 20). How a local startup in Charlotte, North Carolina thinks it can make online advertising work. Nieman Journalism Lab. Retrieved March 29, 2023, from https://www.niemanlab.org/2015/10/how-a-local-startup-in-charlotte-north-carolina-thinks-it-can-make-online-advertising-work/
Chicago
Lichterman, Joseph. "How a local startup in Charlotte, North Carolina thinks it can make online advertising work." Nieman Journalism Lab. Last modified October 20, 2015. Accessed March 29, 2023. https://www.niemanlab.org/2015/10/how-a-local-startup-in-charlotte-north-carolina-thinks-it-can-make-online-advertising-work/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2015/10/how-a-local-startup-in-charlotte-north-carolina-thinks-it-can-make-online-advertising-work/
| title = How a local startup in Charlotte, North Carolina thinks it can make online advertising work
| last = Lichterman
| first = Joseph
| work = [[Nieman Journalism Lab]]
| date = 20 October 2015
| accessdate = 29 March 2023
| ref = {{harvid|Lichterman|2015}}
}}