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Macht, Joshua. "Josh Macht: Having two brands isn’t better than having one." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 9 Dec. 2011. Web. 23 Mar. 2025.
APA
Macht, J. (2011, Dec. 9). Josh Macht: Having two brands isn’t better than having one. Nieman Journalism Lab. Retrieved March 23, 2025, from https://www.niemanlab.org/2011/12/josh-macht-having-two-brands-isnt-better-than-having-one/
Chicago
Macht, Joshua. "Josh Macht: Having two brands isn’t better than having one." Nieman Journalism Lab. Last modified December 9, 2011. Accessed March 23, 2025. https://www.niemanlab.org/2011/12/josh-macht-having-two-brands-isnt-better-than-having-one/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2011/12/josh-macht-having-two-brands-isnt-better-than-having-one/
| title = Josh Macht: Having two brands isn’t better than having one
| last = Macht
| first = Joshua
| work = [[Nieman Journalism Lab]]
| date = 9 December 2011
| accessdate = 23 March 2025
| ref = {{harvid|Macht|2011}}
}}
