It’s built a membership-driven model that produces trust, connection, and good journalism. But can it extend that approach to the hurly-burly of the American media market?
The NYU professor explains why he’s working with De Correspondent on its U.S. launch — and why figuring out a trusted membership model is key to journalism’s future.
Journalists and publishers need to breathe new life into the social contract with readers: The audience holds the media accountable, the media holds the powerful accountable.
The Times wants to double its digital revenue by 2020. To accomplish that will require better serving of its best customers — and better conversion of occasional readers into Times addicts.
At WNYC, a public radio station is getting more aggressive about telling people what to do: go vote, get more sleep, stay healthy. What happens when a news outlet starts talking about behavior change?
Doctor, Ken. "The newsonomics of telling your audience what they should do." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 20 Nov. 2014. Web. 20 Sep. 2023.
APA
Doctor, K. (2014, Nov. 20). The newsonomics of telling your audience what they should do. Nieman Journalism Lab. Retrieved September 20, 2023, from https://www.niemanlab.org/2014/11/the-newsonomics-of-telling-your-audience-what-they-should-do/
Chicago
Doctor, Ken. "The newsonomics of telling your audience what they should do." Nieman Journalism Lab. Last modified November 20, 2014. Accessed September 20, 2023. https://www.niemanlab.org/2014/11/the-newsonomics-of-telling-your-audience-what-they-should-do/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2014/11/the-newsonomics-of-telling-your-audience-what-they-should-do/
| title = The newsonomics of telling your audience what they should do
| last = Doctor
| first = Ken
| work = [[Nieman Journalism Lab]]
| date = 20 November 2014
| accessdate = 20 September 2023
| ref = {{harvid|Doctor|2014}}
}}