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Articles tagged metrics (75)

“The most powerful predictor for how metrics adoption will go in a newsroom is whether reporters are interested in how their communities experience and respond to journalism.”
New metrics specifically for news articles.
Journalist’s Resource sifts through the academic journals so you don’t have to. Here’s their latest roundup, including research into fake news, audience analytics, populism, VR, and fact-checking.
“Subscriptions only matter if organizations have a strong sense of who they are. One of the tolls of the platforms has been to sap us of that sort of identity.”
That’s the argument of the BBC’s Trushar Barot, who believes voice AI is the biggest technology revolution that the news industry is missing — and that it’s not too late to do something about it.
Plus: Gimlet launches a history show, DGital Media rebrands, and the launch of a new “improvised sci-fi sitcom.”
Innovation on mobile is great, but we need new and better ways to judge whether what we’re trying is working.