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Articles tagged NPR member stations (13)

NPR estimates less than 1% of its 20 million weekly digital users give to their local stations.
“It’s called local news for a reason.”
Up First, available starting Wednesday, will be a 10-minute weekday morning news podcast built off the top news from NPR’s most-listened-to radio show.
“We are trying to be very conscious that pulling a lever in one place has an impact elsewhere.”
More than 6 million users checked out the factcheck, sending record traffic (especially on mobile) to the site.
Plus: Google plans its podcast play, Anchor joins the social-audio game, and SoundCloud’s financial numbers raise questions about viability (or acquisition).
A big update moves NPR One yet another step in the direction of becoming a one-stop shop for all audio content, from local newscasts to podcasts outside the NPR world.
The same trends we saw a decade ago — professionalization on one hand, platformization on the other — sure seem to be playing out again.
Todd Mundt
His worry for local stations: Without jumping on digital opportunities, someday soon they “will be revealed as rather pedestrian repeaters of national content.”