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Benton, Joshua. "Take that, Cupertino! Google undercuts Apple’s subscription plan with a cheaper one of its own." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 16 Feb. 2011. Web. 16 Mar. 2025.
APA
Benton, J. (2011, Feb. 16). Take that, Cupertino! Google undercuts Apple’s subscription plan with a cheaper one of its own. Nieman Journalism Lab. Retrieved March 16, 2025, from https://www.niemanlab.org/2011/02/take-that-cupertino-google-undercuts-apples-subscription-plan-with-a-cheaper-one-of-its-own/
Chicago
Benton, Joshua. "Take that, Cupertino! Google undercuts Apple’s subscription plan with a cheaper one of its own." Nieman Journalism Lab. Last modified February 16, 2011. Accessed March 16, 2025. https://www.niemanlab.org/2011/02/take-that-cupertino-google-undercuts-apples-subscription-plan-with-a-cheaper-one-of-its-own/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2011/02/take-that-cupertino-google-undercuts-apples-subscription-plan-with-a-cheaper-one-of-its-own/
| title = Take that, Cupertino! Google undercuts Apple’s subscription plan with a cheaper one of its own
| last = Benton
| first = Joshua
| work = [[Nieman Journalism Lab]]
| date = 16 February 2011
| accessdate = 16 March 2025
| ref = {{harvid|Benton|2011}}
}}