“The key to evaluate NPR’s fate, I believe, lies in the way the institution views radio and digital/podcast audiences as two separate categories with separate strategies for audience development.”
Seward, Zachary M.. "Thinking about the economics of news over coffee." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 24 Jul. 2009. Web. 4 Jul. 2020.
APA
Seward, Z. (2009, Jul. 24). Thinking about the economics of news over coffee. Nieman Journalism Lab. Retrieved July 4, 2020, from https://www.niemanlab.org/2009/07/thinking-about-the-economics-of-news-over-coffee/
Chicago
Seward, Zachary M.. "Thinking about the economics of news over coffee." Nieman Journalism Lab. Last modified July 24, 2009. Accessed July 4, 2020. https://www.niemanlab.org/2009/07/thinking-about-the-economics-of-news-over-coffee/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2009/07/thinking-about-the-economics-of-news-over-coffee/
| title = Thinking about the economics of news over coffee
| last = Seward
| first = Zachary M.
| work = [[Nieman Journalism Lab]]
| date = 24 July 2009
| accessdate = 4 July 2020
| ref = {{harvid|Seward|2009}}
}}
