As audiences find new ways to enjoy sports content, companies like ESPN, Vox Media, and NBC Sports are competing with the leagues, conferences, and teams they cover to deliver games, news, and alerts on new platforms.
Companies like Reuters, The Wall Street Journal, and SB Nation took part in YouTube’s original programming project. But their viewership can’t always hit the high levels of more entertainment-centric options.
Ellis, Justin. "This is their next: Vox Media becomes the new parent company to SB Nation and The Verge." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 1 Nov. 2011. Web. 5 Jun. 2023.
APA
Ellis, J. (2011, Nov. 1). This is their next: Vox Media becomes the new parent company to SB Nation and The Verge. Nieman Journalism Lab. Retrieved June 5, 2023, from https://www.niemanlab.org/2011/11/this-is-their-next-vox-media-becomes-the-new-parent-company-to-sb-nation-and-the-verge/
Chicago
Ellis, Justin. "This is their next: Vox Media becomes the new parent company to SB Nation and The Verge." Nieman Journalism Lab. Last modified November 1, 2011. Accessed June 5, 2023. https://www.niemanlab.org/2011/11/this-is-their-next-vox-media-becomes-the-new-parent-company-to-sb-nation-and-the-verge/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2011/11/this-is-their-next-vox-media-becomes-the-new-parent-company-to-sb-nation-and-the-verge/
| title = This is their next: Vox Media becomes the new parent company to SB Nation and The Verge
| last = Ellis
| first = Justin
| work = [[Nieman Journalism Lab]]
| date = 1 November 2011
| accessdate = 5 June 2023
| ref = {{harvid|Ellis|2011}}
}}