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Articles tagged Schibsted (27)

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“This is not a reorganization that is forced upon a publisher. It’s a joint realization that if we join forces we can do more than by operating on our own.”
“Esta no es una reorganización que se le esté imponiendo a un editor. Es fruto de entender que uniendo fuerzas se puede hacer más que trabajando por nuestra propia cuenta”.
Faktisk.no is a new collaboration between newspapers Dagbladet and VG and the country’s public broadcaster NRK: “One of the first things we realized was that we had to sit outside our own organizations.”
“That’s what we want to achieve with the embedded teams: Figure out what really works, and then if we nail it, we scale it.”
The Scandinavian media giant surveyed thousands of its users to figure out characteristics of effective mobile ads. One finding: Static images were more effective than rich media or video ads.
Stockholm’s two major evening tabloids have started competing BuzzFeed imitators this year, and the same aggregator moves we’ve seen in the U.S. are playing out abroad.
Newspaper companies made a smart move in the 1990s investing in online auto classifieds. Is selling it off a short-term gain for long-term pain?
Want a model for news innovation? Look to Scandinavia, where Schibsted is having more success building digital businesses than just about any of its peers. Next on its list: building a web-native TV experience.
The world’s top newspaper companies are realizing they need to invest heavily in data analysis to maximize their business opportunities.
The United States isn’t the only place where mainstay newspaper companies are realizing it’s time to reduce their reliance on print. One recent deal in Germany has gotten the nation’s media circles buzzing.