“Ultimately, we hope that a critical mass of podcasters, hosting providers, and apps/platforms will help shape and adopt PodPass as a generative strategy to expand podcasting — creating more value for listeners and creators alike.”
“The model is designed to reward engagement and loyalty. We think those things are the currency of publishing in the future, that relationship with the consumer. The better you do at that, the better you do under Scroll.”
Quah, Nicholas. "The Washington Post wants to figure out the best places to put ads in your favorite podcasts." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 10 Jul. 2018. Web. 15 Sep. 2019.
APA
Quah, N. (2018, Jul. 10). The Washington Post wants to figure out the best places to put ads in your favorite podcasts. Nieman Journalism Lab. Retrieved September 15, 2019, from https://www.niemanlab.org/2018/07/the-washington-post-wants-to-figure-out-the-best-places-to-put-ads-in-your-favorite-podcasts/
Chicago
Quah, Nicholas. "The Washington Post wants to figure out the best places to put ads in your favorite podcasts." Nieman Journalism Lab. Last modified July 10, 2018. Accessed September 15, 2019. https://www.niemanlab.org/2018/07/the-washington-post-wants-to-figure-out-the-best-places-to-put-ads-in-your-favorite-podcasts/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2018/07/the-washington-post-wants-to-figure-out-the-best-places-to-put-ads-in-your-favorite-podcasts/
| title = The Washington Post wants to figure out the best places to put ads in your favorite podcasts
| last = Quah
| first = Nicholas
| work = [[Nieman Journalism Lab]]
| date = 10 July 2018
| accessdate = 15 September 2019
| ref = {{harvid|Quah|2018}}
}}
