“The model is designed to reward engagement and loyalty. We think those things are the currency of publishing in the future, that relationship with the consumer. The better you do at that, the better you do under Scroll.”
The Guardian Mobile Innovation Lab’s podcast player for the mobile web lets you listen to a show without using a podcast app, and get phone notifications that point you to links and graphics at relevant points in the story as the audio plays.
Quah, Nicholas. "Subcast wants to bring podcast publishers and smart-speaker users together." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 23 Jan. 2018. Web. 23 May. 2019.
APA
Quah, N. (2018, Jan. 23). Subcast wants to bring podcast publishers and smart-speaker users together. Nieman Journalism Lab. Retrieved May 23, 2019, from https://www.niemanlab.org/2018/01/subcast-wants-to-bring-podcast-publishers-and-smart-speaker-users-together/
Chicago
Quah, Nicholas. "Subcast wants to bring podcast publishers and smart-speaker users together." Nieman Journalism Lab. Last modified January 23, 2018. Accessed May 23, 2019. https://www.niemanlab.org/2018/01/subcast-wants-to-bring-podcast-publishers-and-smart-speaker-users-together/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2018/01/subcast-wants-to-bring-podcast-publishers-and-smart-speaker-users-together/
| title = Subcast wants to bring podcast publishers and smart-speaker users together
| last = Quah
| first = Nicholas
| work = [[Nieman Journalism Lab]]
| date = 23 January 2018
| accessdate = 23 May 2019
| ref = {{harvid|Quah|2018}}
}}
