Even as they try to beef up video views on their own sites, news outlets should stay aware of viral opportunities that might exist on other platforms like YouTube.
O'Donovan, Caroline. "What makes Katy Perry a “truly global” video artist? An MIT project investigates videos that cross borders (or don’t)." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 25 Sep. 2013. Web. 25 Mar. 2023.
APA
O'Donovan, C. (2013, Sep. 25). What makes Katy Perry a “truly global” video artist? An MIT project investigates videos that cross borders (or don’t). Nieman Journalism Lab. Retrieved March 25, 2023, from https://www.niemanlab.org/2013/09/what-makes-katy-perry-a-truly-global-video-artist-an-mit-project-investigates-videos-that-cross-borders-or-dont/
Chicago
O'Donovan, Caroline. "What makes Katy Perry a “truly global” video artist? An MIT project investigates videos that cross borders (or don’t)." Nieman Journalism Lab. Last modified September 25, 2013. Accessed March 25, 2023. https://www.niemanlab.org/2013/09/what-makes-katy-perry-a-truly-global-video-artist-an-mit-project-investigates-videos-that-cross-borders-or-dont/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2013/09/what-makes-katy-perry-a-truly-global-video-artist-an-mit-project-investigates-videos-that-cross-borders-or-dont/
| title = What makes Katy Perry a “truly global” video artist? An MIT project investigates videos that cross borders (or don’t)
| last = O'Donovan
| first = Caroline
| work = [[Nieman Journalism Lab]]
| date = 25 September 2013
| accessdate = 25 March 2023
| ref = {{harvid|O'Donovan|2013}}
}}