WBUR | Nieman Journalism Lab

Articles tagged WBUR (64)

Ben Brock JohnsonNovember 21, 2023

Are public media podcasts facing a “Moneyball” moment?

In an era where the “easy money” is gone, celebrity sluggers are beyond reach, and commercial outfits are pulling back, public radio orgs can win by leaning into data and ideas that helped them create the art form.

Sophie CulpepperMay 25, 2023

Last Night at School Committee distills hours-long public meetings into half-hour podcast episodes

“We have created this podcast as an easy way for any parent, citizen, or interested party to get the highlights, and our take, on what happened last night at School Committee.”

Sarah ScireSeptember 16, 2020

NPR adds localized news for 10 cities to its afternoon podcast Consider This

Listeners in 10 regions will hear local news after national stories thanks to geo-targeting technology being used in a new way.

Sarah ScireApril 15, 2020

Here’s how WBUR raised $1 million in 13 hours with a pledge drive rethought for pandemic times

“What felt appropriate two weeks ago may not be appropriate today.”

Ken DoctorMarch 31, 2020

Newsonomics: Tomorrow’s life-or-death decisions for newspapers are suddenly today’s, thanks to coronavirus

By gutting local advertising overnight, COVID-19 has accelerated strategies — like cutting print days, corporate consolidation, or even closing down offices — that publishers had hoped could wait a while longer.

Hanaa' TameezDecember 11, 2019

Small experiments beat big ones, and other takeaways from BizLab’s public radio innovation summit

“Because we’ve been in a relatively protected space, I think one of the challenges is that there’s not always the urgency to change.”

Nicholas QuahJuly 31, 2018

Where should the daily news podcast go from here? (Can we get away from “the commute”?)

“There’s just this prevailing, unshakeable feeling that everybody’s drilling for oil in the same spot because some other guy found oil there already.”

Nicholas QuahJuly 17, 2018

Dog-eared MP3s: The podcast and book publishing industries are finding new ways to cross-pollinate

Plus: S-Town gets sued, Spotlight goes audio, and a remarkable new podcast player named Wilson FM.

Mark FrankelJuly 10, 2018

The promises and pitfalls of reporting within chat apps and other semi-open platforms: A journalist’s guide

News organizations’ audiences are increasingly moving from public social media to closed or semi-closed platforms like WhatsApp, Discord, and Facebook Groups. But there are still opportunities for good reporting on the communities we cover.

Nicholas QuahApril 17, 2018

Phew, we’ve apparently solved 97% of the podcast measurement problem — everybody relax

Plus: The impact of bad true crime podcasts, programmatic advertising is coming for your show, and the first children’s podcast festival.

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