Nieman Foundation at Harvard
HOME
          
LATEST STORY
Should it stay or should it go: News outlets scramble to cover Britain’s decision to exit the European Union
ABOUT                    SUBSCRIBE
Jan. 5, 2012, 10:30 a.m.

Remember the beacon? Newly formed NewsRight is the evolution of AP’s News Registry

NewsRight aims to help news organizations license and track their content on the web, but its president says it’s not a litigation shop.

Twenty-nine major news organizations have signed on as investors in NewsRight, a newly launched company that aims to make it easier for publishers to license and track their content on the web.

NewsRight logo

David Westin, the president of NewsRight and former head of ABC News, says news organizations are suffering even though demand for news on the web is exploding, calling it an “imperfection in the marketplace.”

“Much of that digital growth is coming to the benefit of companies who themselves are not hiring reporters, or at least not very many reporters. They are relying on content taken from websites of the traditional news providers,” Westin said.

That’s a polite way of addressing unresolved tension between traditional news organizations and the aggregators, bloggers, and scrapers — “some of which are perfectly legitimate, some of which are perfectly outrageous, and a fair number of which lie in between and are subject to honest disagreement,” Westin said.

The details are still being worked out, but the company will provide a platform for news organizations to license and distribute clean feeds of their content to third parties. That software includes analytics to help measure the reach of the content — and find out whether it’s being ripped off. NewsRight will provide legal guidance to publishers where necessary.

BeaconA little history: Remember THE BEACON? Back in 2009, the Associated Press took a somewhat more antagonistic approach to protecting its intellectual property on the web. We reported on the AP’s plans to build AP News Registry, “a way to identify, record and track every piece of content AP makes available to its members and other paying customers.” Part of that plan was the beacon, a little bit of JavaScript embedded into the AP’s syndicated news feeds, which helped expose people who, in the AP’s view, were scraping or, well, over-aggregating, its material. The AP took a lot of flak in the journalism universe.

The beacon is still very much alight and integrated into the NewsRight platform, which AP spun off into its own separate concern. The company is tracking more than 16,000 websites that use material from almost 900 news sites in its database, Westin said, and the software is measuring more than 160 million unique readers and four billion impressions a month.

Most of the websites that auto-scrape AP news feeds without permission don’t remove the tracking code, Westin said. To hunt down those savvy enough to remove the beacon, the tracking software also scours the web for text that matches the source material and flags anything that’s a 70-percent match or stronger.

Westin, who spent years as a litigator in Washington, said NewsRight is not Righthaven, the aggressive copyright enforcer that has all but folded. “We have not been set up first and foremost as a litigation shop,” Westin said. “Now, that doesn’t mean down the road there won’t be litigation. I hope there’s not. Some people may decide to sue, and we can support that with the data we gather, the information we gather. But…those are very expensive, cumbersome, time-consuming processes.”

NewsRight’s partner news organizations include Advance Publications, A.H. Belo, Community Newspaper Holdings, Gatehouse Media, The Gazette Company, Hearst Newspapers, Journal Communications, McClatchy, MediaNews, The New York Times Co., Scripps, and The Washington Post Co. AP remains on the NewsRight board and is a minority shareholder. Westin said NewsRight is accepting new applications for news organizations and bloggers who want to syndicate their content.

POSTED     Jan. 5, 2012, 10:30 a.m.
SHARE THIS STORY
   
Show comments  
Show tags
 
Join the 15,000 who get the freshest future-of-journalism news in our daily email.
Should it stay or should it go: News outlets scramble to cover Britain’s decision to exit the European Union
Online, readers stayed up for the results: Peak traffic to BBC News, for instance, was around 4 a.m. GMT, and by 11 a.m. BBC.com had received 88 million page views.
Acast wants to get new audiences “in the podcast door” with more diverse shows and better data
With a new paid subscription option and its sights set on non English-speaking countries, the Swedish podcasting startup is looking for listeners (and shows) beyond the iTunes set.
“Medium’s team did everything”: How 5 publishers transitioned their sites to Medium
What happened when Pacific Standard, The Ringer, The Awl, The Bold Italic, and Femsplain moved their sites over to Medium.
What to read next
0Spain’s Eldiario.es has 18,000 paying members, and its eye on the next several million
“We have a potential of six million readers. You may not convince all six million people to be your socios, but if you learn more about their interests, you can get closer.”
0The Washington Post is testing out a few new hurdles for non-paying online readers
The Post is now asking readers to submit their email in order to read stories without paying.
0This new collaboration hopes to aid the endless debates about media with some actual hard data
“For a long time, I’ve wanted to try to put more data and quantitative analysis behind some of the claims and questions we ask around underrepresented and misrepresented stories in online spaces.”
Encyclo is our encyclopedia of the future of news, chronicling the key players in journalism’s evolution.
Here are a few of the entries you’ll find in Encyclo.   Get the full Encyclo ➚
Semana
Davis Wiki
Kaiser Health News
Daily Kos
CNN
Foreign Policy
PolitiFact
The Chronicle of Higher Education
Chicago Tribune
The New Yorker
Conde Nast
NBCNews.com