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Seeking “innovative,” “stable,” and “interested”: How The Markup and CalMatters matched up
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What We’re Reading
We keep an eye out for the most interesting stories about Labby subjects: digital media, startups, the web, journalism, strategy, and more. Here’s some of what we’ve seen lately.
Vox / Kaitlyn Tiffany / May 10
“The gut doctor’s desperation pops up over and over, on websites like CNN and the Atlantic (and as I said, this one), in what are known colloquially as ‘chumboxes.’ These are the boxes at the bottom of the page that have several pieces of clickbaity ‘sponsored content’ or “suggested reading.” They’re generated by a variety of companies, but the largest two are Taboola ($160 million in funding) and Outbrain ($194 million in funding), both founded in Israel in the mid-aughts.”
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