We keep an eye out for the most interesting stories about Labby subjects: digital media, startups, the web, journalism, strategy, and more. Here’s some of what we’ve seen lately.
The Wall Street Journal / Lukas I. Alpert
/ Oct 1, 2020“The company has avoided staff reductions and is on track to take in about $58 million in revenue in 2020, up more than 30% compared with the year before, and is on target with its prepandemic projections, largely because of the success of its sponsored-newsletter business, the people said. Some big newsletter sponsors have included Comcast Corp., Koch Industries and Wells Fargo & Co. Newsletter sponsorships contribute more than 50% of the company’s total revenue, the people said, and now Axios is looking to expand. Early next year, the company said, it plans to establish two-person newsletter teams in several local markets, starting with Minneapolis; Denver; Tampa, Fla.; and Des Moines, Iowa.” —SS
Tags:
Axios,
local newsletters,
Sponsored newsletters 
