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How NPR and Floodlight teamed up to uncover fossil fuel “news mirages” across the country
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What We’re Reading
We keep an eye out for the most interesting stories about Labby subjects: digital media, startups, the web, journalism, strategy, and more. Here’s some of what we’ve seen lately.
Press Gazette / Clara Aberneithie / Apr 21
“The publisher says its current revenue run rate is $5m per year, which it hopes to increase to $12m per year in 2025. [COO Ryan] Alberti said: ‘95% of our revenue so far has been from pure programmatic ads, I mean we didn’t even have a sales team until this month. But that is not our long-term model, our newsletter subscribers are.'”
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