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How NPR and Floodlight teamed up to uncover fossil fuel “news mirages” across the country
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We keep an eye out for the most interesting stories about Labby subjects: digital media, startups, the web, journalism, strategy, and more. Here’s some of what we’ve seen lately.
Forbes / Lewis DVorkin / Jan 6
“From Dec. 17 to Jan. 3, 2.1 million visitors using ad blockers were asked turn them off in exchange for an ad-light experience. 903,000, or 42.4%, of those visitors turned off the blockers and received a thank you message. We monetized 15 million ad impressions that would otherwise have been blocked.” JL
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