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Articles tagged Boston.com (40)

Screen shot of The Berkeley Beacon
Most college newspaper sites aren’t much to look at; the Berkeley Beacon is an exception.
The launch of BostonGlobe.com has allowed Boston.com to continue its evolution as a information and e-commerce portal.
Boston.com plans to roll out a redesign to its network of 50 hyperlocal sites in the next several months.
The Boston Globe is trying out a two-site strategy to get the best of the free and paid web. But the group publisher of the Harvard Business Review Group argues from experience that it’s important to keep a brand unified and consistent.
The new tool will help Boston.com analyze fans moods and track trends around their beloved Patriots and Red Sox. Justin Ellis
Top Globe execs talk about the split between (free) Boston.com and (paid) BostonGlobe.com.
Plus: Facebook keeps inching toward Twitter with its new Subscribe feature, the growing News Corp. scandal, and other recommended reading for the week.
The paper’s in-house innovation lab will work on consumer apps for Boston.com while focusing on the look and presentation of BostonGlobe.com. Justin Ellis
Globe editor Marty Baron, publisher Chris Mayer, and others discuss the new BostonGlobe.com, why they went paywall, and why they think their new approach is a winner.
Getting online readers to pay for news is a challenge, but the new BostonGlobe.com offers hope for newspapers that want to create an app-like experience but control their own distribution.