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Articles tagged iOS (39)

Apple now won’t kneecap the ad tech industry — for all the good and bad that implies — until early 2021. Publishers should use the extra time to get their data houses in order.
Apple’s new augmented-reality tools will open up new ways to illustrate stories: “It’s not quite drag-and-drop for producers, but it’s super close to that when it comes to the backend.”
“We saw that we had a much higher app adoption rate on Android, where we had a native app, than on iOS.”
A Apple não irá, entretanto, sofrer um corte na receita das assinaturas.
Plus: Gimlet makes a curious acquisition, a new run at fixing podcast discovery, and an under-the-hood technical shift.
Apple, like Google, is using its position in the browser market to try to control elements of the advertising market.