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Articles tagged Snapchat Discover (22)

“We’re telling great stories on the platforms where they live. They’re getting to know those three red and white letters for what it stands for: great news and information.”
“We’re certainly walking before we’re running, but we’re actually sort of jogging before we’re running.”
Staffers insist the Times won’t pander to its Discover audience, but the morning briefing is being reenvisioned as a quick 300-word scan.
A dozen producers from BuzzFeed are working around the clock to curate the channel, with access to NBC footage.
The founder of PolitiFact finds distracting soundtracks and stale headlines, but also a fair amount of lively and effective content.
“Think about platforms as fishing places where you can find large, engaged audiences and build a relationship with them by providing content. Then offer these users some other services off-platform.”