Nieman Foundation at Harvard
HOME
          
LATEST STORY
Rebooting the Minnesota Star Tribune: A conversation with Steve Grove
ABOUT                    SUBSCRIBE
Oct. 28, 2008, 10:12 a.m.

Tracking blog patterns with Google Reader

Google Reader has debuted a new feature that lets you track the posting behavior of your favorite bloggers — including what hours of the day and what days of the week they post most often. Just subscribe to a feed in Google Reader, click on its name in the sidebar list, then click “show details” in the upper right. For example, here are the times of day Will Sullivan posts to his excellent link blog Journerdism:

Poor Will: Peak posting time is between midnight and 1 a.m. You can see other bumps upward just after work and around lunchtime. (Not to mention that three-o’clock hour — get some sleep, Will!)

One potential use: Check your own blog to see when you’re posting (which days of the week and which hours of the day). Then check your server statistics to see when your visitors are coming. Do they match up, or could you get happier users by having fresh material when your readers want it? News sites typically see a lot of traffic in the morning pre-work hours when there are often only a couple (or zero) reporters producing content.

Joshua Benton is the senior writer and former director of Nieman Lab. You can reach him via email (joshua_benton@harvard.edu) or Twitter DM (@jbenton).
POSTED     Oct. 28, 2008, 10:12 a.m.
Show tags
 
Join the 60,000 who get the freshest future-of-journalism news in our daily email.
Rebooting the Minnesota Star Tribune: A conversation with Steve Grove
“We would like to see at least 25% of our P&L look different in a couple of years than it does now…I don’t think any media company right now can just be banking on subscriptions to save the day.”
Collaboration helps keep independent journalism alive in Venezuela
In recent weeks, Venezuelan journalists have found innovative ways to keep independent journalism alive; here are some of their efforts.
The Salt Lake Tribune, profitable and growing, seeks to rid itself of that “necessary evil” — the paywall
The first daily newspaper in the U.S. to become a nonprofit has published a refreshingly readable and transparent annual report.