The New York Times put ¯\_(ツ)_/¯ in a headline

LINK: www.nytimes.com ➚ | Posted by: Laura Hazard Owen | March 6, 2018

Look, it’s no New York Times’ first tweet, but what follows is the oral history of how The New York Times got shruggie into a headline.

I asked the story’s author, Jonah Bromwich, how this was able to happen.

Sure, here is the process! (Cc: @mccanner @palafo) pic.twitter.com/qQ2B22MnSZ

— Jonah Bromwich 👾 (@Jonesieman) March 6, 2018

For the record, Nieman Lab is a huge fan of this decision (I mean: this, this, this, not that shruggie is an emoji). The decision was criticized in meteorology circles. We’re still not sure how much snow we’re going to get.

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